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Simulation Exercise, Exercise

Media Manipulation

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How to use media manipulation to your own advantage

Description of the tool

The group is divided into two subgroups, interviewers and interviewees, and are separated.
One trainer stays with the group of interviewees and assigns random roles and professions . A second trainer will stay with the interviewers and assigns random tasks.
A sample of the roles assigned could be: Banker, Student, Migrant, Prostitute, etc…
A random task is for interviewers to demonstrate something through the interview: Demonstrate this person is corrupt, demonstrate this person is a saint, demonstrate this person poor and needs help, etc…
Once the two groups are ready, each interviewer is assigned an interviewee, and they carry out the interviews, none of them has to say their role or their task.
Then the group shall return together and the trainers will collect feedback from the group about how the manipulation went and how they divided roles.
This will introduce a presentation/discussion on Media Manipulation.

Understand what stereotypes the media can have about certain topics, and way they try to manipulate the news in order to get to their goals, and collecting recommendations from the group on how to defend from that and use it to the NGOs advantage.


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SALTO cannot be held responsible for the inappropriate use of these training tools. Always adapt training tools to your aims, context, target group and to your own skills! These tools have been used in a variety of formats and situations. Please notify SALTO should you know about the origin of or copyright on this tool.

Tool overview

This tool is for

any group, any size

and addresses

Social Inclusion, Anti-Racism, Project Management, Intercultural Learning, Organisational Management

Materials needed:

A4 papers, markers


60-90 minutes

Behind the tool

The tool was created by


(If you can claim authorship of this tool, please contact !)

The tool was published to the Toolbox by

Lorenzo Nava (on 26 November 2008)

and last modified

17 December 2008

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