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RE-IMAGINING GENDER - identifying opportunities for media advocacy towards more gender equal societies


22-29 April 2012 | Serbia

Re-Imagining Gender is a seminar with elements of training in video-making skills. We want to explore world of gender imagery that surrounds us through learning and sharing experience, making videos, discussing, debating, photography....
Why is Vega organizing a gender related seminar/training? Vega recognized the need to explore the problems, dilemmas, contradictions and wide variety of issues in relation to gender imagery and gender representation that we all have to operate within our day-to-day lives. All our communication, images in our heads we create about individuals in relation to gender, our presumptions and opinions are built upon fortified, society-desirable, traditional to certain extent, representations of female and male – bodies, roles, looks, images , norms….Those representations nowadays, in societies overburdened with imagery coming from so many sides – TV, internet, pop-culture, movies, sitcoms, books, comics, advertisements are making sure that the “mainstream” gender stereotypes and representations of gender remain intact and still transmit the desirable models of gender. We can perceive those images as political issue, we can perceive them as strong socialization tool, as something that forms culture and again hugely influences our lives but regardless of how we approach them – they shape us all and perpetuate binary gender system in which we all have to fit regardless of the endless number of possibilities reality offers. With choosing this topic Vega wishes to invite you to share and connect, explore possibilities, learn and re-imagine boundaries of gender fixed and limited by the societies we live in! …video advocacy While creating this hybrid training-seminar we anticipated gender and gender representation as a topic and video workshop as a tool to voice our opinions, standpoints, ideas and interpretations. Therefore, video advocacy is not less important and secondary neither for us nor it should be for you. There is a saying ‘picture is worth a thousand words’ and in our realities we are highly affected by images and visual content we are exposed to. Those images, both consciously and subconsciously, have an effect on our understanding of gendered societies and realities as a whole. With this video advocacy session, embedded in the course of the seminar, we are offering you a tool with which you can explore, express and voice your ideas while raising awareness of issues that concern you and that you’d like to advocate for. Program The six-day program will include: • A theoretical and practical exploration of the concept of gender and gender representation in taken from a personal, political and social perspective; • Workshops to discuss different issues as a way of sharing personal and organizational experiences whilst raising awareness; • Videoing and video editing • The creation of a safe environment for all participants to learn more about the relationship between the societal portrayal of gender and their identity-formation; • A social program including intercultural evening, a free day, a welcome and closing party. Working methods The working methods will be varied and interactive with an emphasis on small working groups. Vega and its partners would like to have a great deal of input of experience from participants themselves (peer-to-peer education). The tools and resources developed during the conference will be made available to all organizations after the conference, so they can be multiplied in their local/regional/national/international youth communities. Participants' profile The course is aimed for youth and youth workers (students, activists, individuals) active or those who want to be encouraged to become active in their own communities and/or internationally who: • Are older then 18 years of age; • Are interested in sharing experiences and are committed to learn about the topic of the conference; • Are able to work in English; • Have some experience (even if little) related to the topic of the conference (we are looking for beginners as well as experts); • Can act as multipliers within their own organization or community; • Are committed to set up follow-up activities after the conference; • Are able to attend for the full duration of the activity. WE WOULD ESPECIALLY LIKE TO ENCOURAGE YOUNG WOMEN FROM MINORITY GROUPS TO APPLY FOR THIS CONFERENCE!

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Training overview

This activity has already happened!

This Seminar is

for 30 participants

from Erasmus+: Youth in Action Programme countries , Other countries in the world , Partner Countries Neighbouring the EU

and recommended for

Youth workers, students, youth activists, individuals

Working language(s):



Vega Youth Center (Youth NGO)

Vega’s mission is to raise social awareness amongst Serbian youth and to assist them in increasing their understanding of the cultures and environments they live in. Vega’s main goal is strengthening creative socialization among Serbian youth. Vega achieves its goal through promoting tolerance; providing a platform for information exchange; organizing seminars and youth exchanges; promoting informal education; and developing intellectual perspectives.

The main focus of Vega Youth Center is to establish itself as an emerging youth media center. Through our activities in the recent years we have gained hands on knowledge in education of young individuals on media literacy and the possibilities that media education offers for citizenship education. Interwoven with community building orientation mediated through media-skills Vega has in its focus gender issues – we aim to develop a common understanding about the challenges faced by those working towards gender equality. In this regard one of our main objectives is to identify principles to promote visibility and active participation of young individuals and to work towards identifying tools and ideas that would lead to more gender-equal society and with that more sustainable society as a whole.

Contact for questions:

Jelena Celebic

Skype: Vega YC


Phone: +381669347263


Registration Fee Registration fee for the conference is 50 Euros/30 Euros for participants from Serbia. No exceptions will be made. Travel reimbursement Due to limited finances to hold this conference, Vega YC has very limited possibilities to reimburse all travel costs. Therefore, we will prioritize reimbursement for participants from economically and socially disadvantaged environments. Vega YC encourages every participant to look into local funding and scholarship possibilities, we can also support you through a letter for possible funds or alike. Participants are required to arrange their journeys in the most economical way and also we will have person assigned on behalf of the Preparatory team to assist you optimize your arrangements finance-wise. The maximum amount for travel reimbursement varies from country to country and it depends on geographical distance as well as on availability of cheap air-fare companies, etc. – it cannot exceed 70% of the total travel costs.
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