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Games of Media - Struggles for People?

Training Course

26 April - 4 May 2017 | Kyiv , Ukraine

The TC “Games of Media – Struggles for People?” aims to empower youth workers and youth activists to become conscious media consumers, to apply their critical thinking skills and to contribute to more inclusive and tolerant societies through NFE.
Mass media is a powerful force in forming our perception of reality. The recent technological developments have brought profound changes to the way we access and consume news. Today every person connected to the Internet can post information, pictures, videos and comments which can go viral. This means that they can potentially reach millions of people around the world and influence their attitude to a given issue. The digital revolution can empower but this power comes with great responsibility. In various parts of Europe and neighbouring countries young people face different challenges related to media literacy, i.e. exposure to media bias, hate speech, cyberbullying, grassroots xenophobia propagated by media and social networks. How to stay informed but to avoid misinformation? How to distinguish between reliable information and various forms of propaganda? How to confront and counter hate speech online?  The training course “Games of Media – Struggles for People?” will bring together 30 youth workers and youth activists from 10 EU and neighbourhood countries: Finland, Egypt, Georgia, Greece, Russian Federation, Serbia, Spain, Sweden, Turkey, and Ukraine. The project objectives are -   to understand how and why media content is produced -   to make distinctions between different types of media content (news journalism, propaganda, promotion, entertainment, etc.) -   to explore the crucial elements of a reliable journalist’s craft (balance, reliability, usage of proper sources) -   to learn to evaluate the reliability of sources and to approach any information critically -   to explore the interrelation between media messages and tolerance/intolerance in our societies, especially in regards to the topic of migrant and refugee crisis -   to learn how to distinguish between media and audience bias  - to promote the core EU values and cooperation under the Erasmus+ programme. We are looking for youth leaders and youth activists committed to countering radicalisation and hate speech. Youth workers involved in the topic of human rights education, particularly in regard to the current migrant crisis (e.g. working with youth in IDP centers and refugee camps) as well as young people with migrant or refugee background are particularly encouraged to apply. Upon finishing the course, the participants should be able to serve as multipliers in their respective organisations and societies. NB! In case you do not hear about the status of your application by March 28th, please contact Ms Najma Mohamed, representative of "Sveriges Ungdomsråd", at najma@sverigesungdomsrad.se for further information.

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Training overview


This activity has already happened!

This Training Course is

for 30 participants

from Egypt, Finland, Georgia, Greece, Russian Federation, Serbia, Spain, Sweden, Turkey, Ukraine

and recommended for

Youth workers, Trainers, Youth leaders

Working language(s):



Sveriges ungdomsråd (Youth NGO)


  • Kharkiv association for active youth "Stella" (Youth NGO)
  • AEGEE-Moskva (Youth NGO)

Contact for questions:

Anastasia Baskina


Phone: N/A


This project is financed by the Erasmus+: Youth in Action Programme. Being selected for this course, all costs (accommodation, travel, visa, etc.) relevant to participation in the course will be covered by the organizers. There is a participation fee of 15 EUR. Travel costs can be reimbursed up to the following amount: Egypt - 360 EUR Finland, Georgia, Greece, Russia, Serbia, Spain, Sweden, Turkey – 275 EUR Ukraine - 180 EUR.

This training activity is funded by:

The Erasmus+ Youth in Action Programme

Participants are entitled to receive a Youthpass certificate from the organiser, for recognition of their competence development during the activity. Read more about Youthpass:

Youthpass Logo
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