Ivana Sreckovic

Current occupation

Freelance Educator & Consultant

Work experience

Experienced Media and Marketing Communication Strategist, Educator, Project and Event Manager working as a freelance consultant since October 2024. My work in education spans mentoring, facilitation, and the design of tailor-made educational formats. I regularly lead workshops on a wide range of topics, using storytelling and campaign-based approaches to engage participants and ensure the learning experience is both practical and impactful.
Notable tailor-made programs I created: StoryLab (a storytelling program for youth, created and implemented for Europe House Bar, an education and resource center opened by the Delegation of the European Union in Montenegro); Eco Launch Careers (designed and delivered for the American Corner Podgorica, a U.S. Embassy-supported educational and resource center); Action Girls (implemented during Women’s History Month to empower girls and develop their leadership skills, for the American Corner Cetinje); Career Mastery (focused on career-related topics and essential soft skills, also delivered for the American Corner Cetinje); Green Marketing (covering strategic and eco-conscious approaches to marketing for the Young European Ambassadors Summit), and others.
Key highlights about me:
- 12+ years of experience in communications (marketing, PR, journalism, public speaking)
- Cross-media expertise: TV, print, online, and radio - bridging traditional and digital media landscapes
- 9 years in project and event management with involvement in: TEDxPodgorica (former license holder), TEDxLondon & TEDxLondonWomen, Climathon Podgorica (former EIT Climate-KIC license holder), and UK-based productions and events including the Urban Music Awards, World Fashion Awards, National Film & TV Awards, and Reality TV Awards, and others
- 5 years of hands-on business management as General Manager of NEST Coworking in Montenegro, where I also led a range of educational and community-driven initiatives. NEST operates as both a private company and an NGO (NGO Gnijezdo - NEST), where I was one of the three founding members. Though I stepped down from the full-time role in 2024, I continue to contribute as an Advisory Board member.
- Public speaking including but not limited to: TEDxYouthMarijinDvor (Keynote speaker, Bosnia and Herzegovina, 2023), Civic-centric Digital Transformation (Panel participant, Metamorphosis Foundation, North Macedonia, 2023), Climathon Podgorica (Opening and closing organizer’s Remarks 2020–2024), Podcast of Impact and Spotlight Podcast (Guest appearances, 2022–2023), Women Leadership Forum (Speaker, Western Balkans, Online, 2020)
- Marketing, PR & Event agency experience: McCann Podgorica, Invincible Media London, Impact Institute
- Notable clients: Carlsberg, Tuborg, Somersby, Telekom, Samsung, Hilton Hotels, Calvo, Beko, Hard Rock Cafe, EFSA, and others
- International Awards & Recognition: YTILI Fellow 2024 (U.S. Department of State), UGRAD & Chevening Scholar (St. Cloud State University & University of Westminster), Business Elite Under 30 Awardee (2022)